David Laibson, Ph.D.
Chair, Department of Economics
Bio:David Laibson is the Robert I. Goldman Professor of Economics and Chairman of the Department of Economics at Harvard University. He leads Harvard University's Foundations of Human Behavior Initiative. Laibson's research focuses on the topic of behavioral economics, with emphasis on household finance, macroeconomics, aging, and intertemporal choice. Laibson is also a member of the National Bureau of Economic Research, where he co-directs the National Institute of Aging Roybal Center for Behavior Change in Health and Savings, and is a Research Associate in the Aging, Asset Pricing, and Economic Fluctuations Working Groups. Laibson serves on the Board of the Russell Sage Foundation and on Harvard's Pension Investment Committee. Laibson serves on the advisory board of the Social Science Genetics Association Consortium and has served on the Academic Research Council of the Consumer Financial Protection Bureau. Laibson is a recipient of a Marshall Scholarship. He is a Fellow of the Econometric Society and the American Academy of Arts and Sciences. He is a recipient of the TIAA-CREF Paul A. Samuelson Award for Outstanding Scholarly Writing on Lifelong Financial Security. Laibson holds degrees from Harvard University (AB in Economics, Summa), the London School of Economic (MSc in Econometrics and Mathematical Economics), and the Massachusetts Institute of Technology (PhD in Economics). He received his PhD in 1994 and has taught at Harvard since then. In recognition of his teaching, he has been awarded Harvard's Prize and a Harvard College Professorship.
Punam A. Keller, Ph.D.
Charles Henry Jones Third Century Professor of Management and Associate Dean
Tuck School of Business at Dartmouth College
Bio:Punam Keller is the Charles Henry Jones Third Century Professor of Management and Associate Dean for Innovation and Growth at the Tuck School of Business at Dartmouth College. At Dartmouth, she teaches Social Marketing to the MBA students and Strategic Marketing to health practitioners getting a Masters in the Science of Health Care Delivery. Professor Keller’s general area of expertise lies in consumer decision-making and choice behavior. Her specific research interest is in how health communication processing strategies can improve health message effectiveness. Her research has been published in marketing, psychology, and health journals. She serves on the Editorial Boards of the top marketing journals, the Journal of Consumer Research, the Journal of Marketing Research, and the Journal of Public Policy and Marketing. She is an Area Editor for the Journal of Consumer Psychology and past President of the Association for Consumer Research. Through the years, she has served as a consumer research consultant and marketing trainer to a variety of health providers including CVS/Caremark, Humana, Blue Cross Blue Shield, Eli Lilly, Astellas, Aetna, Dartmouth Hitchcock Medical Center, New York Presbyterian Hospitals, and CDC. She served on CDC’s cancer sub-committee and has partnered with CDC to create a marketing tool for customizing, defending, and measuring the effectiveness of health communications. The free online tool, MessageWorks, is available to the public at healthcommworks.org. As a member of the Behavioral Consumer Research Group and Adherence Panel at CVS/Caremark, she leads a variety of projects to increase prescription drug adherence. Her compliance tool, ENABLE (Efficient-Novel-Active-Behavioral-Levers) contains empirically tested interventions to increase employee compliance and reduce corporate health costs. She is a board member of PSI (Population Services International (PSI), the largest NGO providing health products and services to the poorest most isolated people in the world.
Scott D. Halpern, M.D., Ph.D.
Associate Professor of Medicine, Epidemiology, and Medical Ethics
Center for Health Incentives and Behavioral Economics
Bio:Scott Halpern is Associate Professor of Medicine, Epidemiology, and Medical Ethics and Health Policy at the Perelman School of Medicine of the University of Pennsylvania, and a practicing critical care medicine doctor. He is the founding Director of the Fostering Improvement in End-of-Life Decision Science (FIELDS) program, which seeks to understand and improve upon the healthcare decisions made by seriously ill patients and their family members and clinicians. He is also the founding Director of Penn’s Critical Care Health Services Research group, which seeks to improve the equity and efficiency of care delivery for patients with acute and critical illnesses. Finally, Dr. Halpern is the Deputy Director of the Center for Health Incentives and Behavioral Economic (CHIBE), where he develops behavioral economic interventions that motivate smoking cessation, research participation, and reductions in the use of low-value healthcare services. Dr. Halpern has received the United States’ most prestigious awards for young academics in bioethics (the Greenwall Foundation Faculty Scholar Award in 2008) and in health services research (AcademyHealth’s Alice S. Hersh New Investigator Award in 2011). In 2012, Dr. Halpern was 1 of 10 recipients of the Young Leader Award as part of the Robert Wood Johnson Foundation’s 40th Anniversary, recognizing people aged 40 or under who offer “great promise for leading the way to improved health and health care for all Americans.” He is an elected member of the American Society of Clinical Investigation, a member of the Editorial Boards of the Annals of Internal Medicine and the American Journal of Bioethics, and from 2013 – 2015 he was an Anniversary Fellow at the Institute of Medicine. Dr. Halpern has authored more than 120 peer-reviewed articles and 50 editorials, reviews, and chapters. His research has been featured in every major media outlet, and he consults on scientific and ethical matters for several federal organizations.