Peter A. Ubel, MD
Associate Director, Health Sector Management, Madge and Denis T. McLawhorn University Professor of Business, Public Policy and Medicine
Bio:Peter A. Ubel, MD, is a physician and behavioral scientist whose research and writing explores how people make decisions related to health and health care. He is the Madge and Dennis T. McLawhorn University Professor of Business, Public Policy, and Medicine at Duke University. He uses the tools of decision psychology and behavioral economics to explore topics like informed consent, shared decision-making, and health care cost containment. He has authored over 250 academic publications, the majority of which involve empirical explorations of decision psychology as it pertains to health care. He has written for the New York Times, Los Angeles Times, The Atlantic, and New Yorker, and is a regular contributor at Forbes. His books include Pricing Life (MIT Press, 2000), Free Market Madness (Harvard Business Press, 2009), and Critical Decisions (HarperCollins, 2012). You can find his blogs and other information at http://www.peterubel.com/.
Roy Rosin, MBA
Chief Innovation Officer
Bio:Roy Rosin is Chief Innovation Officer at Penn Medicine, working to rapidly design, test, and implement high-impact health care delivery practices. His team reimagines interventions to achieve dramatically improved patient outcomes, experience, and high-value care. In the past 5 years they have driven measurable progress in readmission rates, medication adherence, screening rates, guiding patients to optimal care settings, and hypertension management, among other breakthroughs. Previously, Roy served as the first VP of Innovation for Intuit, a leading software company best known for Quicken and TurboTax. In this role, he led changes in how Intuit managed new business creation, allowing teams to experiment quickly at low cost. After 5 years of redesigning practices, the company delivered shareholder returns 33 times the S&P 500. Intuit now consistently appears on Forbes' list of the most innovative companies in the world. Prior to leading innovation, Roy's Quicken team achieved record profitability and product leadership while growing to 14 million consumers. Roy's 18 years with Intuit spanned the early years in software to their emergence as a leading SaaS provider. Outside of his Penn role, Roy advises start-ups and Fortune 100 companies building new technology businesses focused on making a meaningful difference in people's lives. Roy received his MBA from Stanford and graduated with honors from Harvard College.
Charlene Wong, MD, MSHP
Department of Pediatrics, Duke Clinical Research Institute, Duke-Margolis Center for Health Policy
Bio:Dr. Wong is an adolescent medicine pediatrician and health services researcher. Her clinical and research expertise is in working with adolescents and young adults to improve their health and well-being. She studies health-related behavior change, leveraging principles from behavioral economics, employing youth- and person-centered research methodologies, and informing health policy. Her work has been published in high impact journals (e.g., New England Journal of Medicine, Health Affairs, JAMA Pediatrics) and covered by top media outlets (e.g., New York Times, NPR, Kaiser Health News). She is an assistant professor at Duke University in the Department of Pediatrics, Duke Clinical Research Institute (DCRI), and Duke-Margolis Center for Health Policy. She directs health behaviors and needs research in the Duke Children's Health Discovery Institute. She is also a faculty member in the Duke Center for Childhood Obesity Research. Dr. Wong received her undergraduate degree at the University of North Carolina at Chapel Hill as a Morehead-Cain scholar and her MD degree at Emory University as a Robert Woodruff Memorial scholar. She completed her pediatrics residency at the University of Washington and Seattle Children's Hospital. Prior to joining Duke, she was at the University of Pennsylvania and Children's Hospital of Philadelphia for an adolescent medicine and Robert Wood Johnson Foundation Clinical Scholars Fellowships.